Is It Time To Start Factoring Data Into Cost Of App Ownership? [Headlines]

Is It Time To Start Factoring Data Into Cost Of App Ownership? [Headlines]

With data caps looming and unlimited plans fading away, smartphone users should try to measure total cost of ownership by factoring in data usage and app price.

Valentina Park
  • 13 june 2011

By looking at the average price of the apps amortized over 18 months, and then factoring in the average monthly cost of bandwidth for mobile users and the average amount of data usage per month (about 126 MB), InkWire found that the average data costs for an aggregator app were about $2.73 a month. GigaOm

Access this article for free
Fill in your email below and you'll gain access to this article while also receiving a number of membership features as part of a special 30-day trial.
*Already a member? Log in here

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.