Philippines’ First Environmentally Beneficial Billboard Launched
WWF teams up with Coca-Cola to create the Philippines' first plant billboard as part of Coca-Cola Philippines’ Live Positively sustainability program.
A joint venture between beverage giant Coca-Cola Philippines and environmental group World Wide Fund for Nature (WWF) brings forth a 60×60-foot billboard composed of thriving species of Fukien tea plant, the first of its kind in the country. The Fukien Tea plants, each capable of absorbing up to 13 pounds of carbon dioxide in a year, are spread across the billboard with a space in the center in the shape of a Coca-Cola bottle. Anthony Gao, a botanist who worked with Coca-Cola and WWF, comments: