Italian fashion house struggles to make an impact on Hong Kong stock market debut.

This article titled “Prada fails to catch the eye in Hong Kong” was written by Julia Kollewe, for on Friday 24th June 2011 10.04 UTC

Prada’s stock market debut in Hong Kong on Friday fell as flat as wearing last season’s outfit at Ascot.

Shares in the Italian fashion house gained as much as 50 cents, or 1.2%, to HK (£3.20) in the first hour of trading in Hong Kong but, by mid-afternoon, the stock was changing hands at .55, just five cents higher than the offer price.

This content is available for Basic Members.
Already a member, log in