A website that only let users progress if they had a certain number of Twitter followers turned out to be very easy to hack.

No verified Twitter account means no entry to the exclusive website/ digital art project The World's Most Exclusive Website. Those who prove unworthy are redirected to the website for the Olive Garden Italian Restaurant. Those with a verified account can progress through the ‘rooms' depending on how many Twitter followers they have. To enter Room 2 you need at least 5,000 followers, 25,000 for Room 3, 100,000 for Room 4, and so on.

The only person who got to see as far as Room 7 was American Idol host Ryan Seacrest, that was until a Business Insider reader hacked the site and uncovered the images for all of the rooms. Turns out it was pretty easy to do: you could simply add “/img/room1.jpg” to the end of the URL, changing the number to get the different pictures (the creators have since changed the names of the images so this is no longer possible). You can check out the photos from the ‘exclusive' website below:

$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in