What If Consumers Controlled Their Online Data? A Panel Discussion Curated By PSFK
PSFK has teamed up with the General Assembly and Voyurl to hold a panel discussion asking what a better web might look like with consumers controlling their own data.
PSFK has teamed up with the General Assembly and Voyurl to hold a panel discussion to ask what a better web might look like if consumers controlled their own data. Internet users are no longer the helplessly inundated victims of online marketing, with the opportunity to barter deals across multiple flight carriers, exchange social data from Groupon, and maintain detailed profiles for better content experiences. More than ever, every person online has the potential to become a social entrepreneur by trading their own online capital for virtual perks. As people learn to leverage their social capital, how will the web evolve with consumers in the driver seats of their own personal data online?