Why Sustainability Needs a Makeover [Headlines]
15 June, 2011
Valentina Park
In Brief
Sustainable Brands '11 discusses key insights that suggest sustainability needs to be rebranded.
Even though the sustainability movement has come a long way, it’s clear that it could benefit from some rebranding. At Sustainable Brands ’11, key insights from consumer research shed some light on where practitioners can refocus their efforts. Triple Pundit