Browse And Buy Groceries While You Wait For Your Train
UK grocery giant tested out a virtual grocery store, the ultimate convenience, on the platforms of Korean public transit.
UK based global grocer Tesco PLC implemented its Home Plus virtual store solution in a South Korean subway station enabling consumers to purchase groceries using their smartphones and have them delivered directly to their homes. Users browsing a virtual display of groceries intended to replicate the aisles of a supermarket can scan a product’s QR codes to place it in their “cart.” Transactions are completed online with a home delivery immediately following purchase.
Now Track More Ideas
- Op-Ed: What Retailers Should Consider Before Using (or Losing) Augmented Reality
- Digitally-Native Interior Design Firm Opens Shop In Nordstrom
- Bedding Subscription Gives Customers New Sheets While Recycling Used Ones
- Interview: Inside Good Housekeeping Institute’s First-Ever Store In The Mall Of America (With A Little Help From Amazon)