is a new platform that aims to facilitate 'more knowledge in less time' by creating a marketplace for the summarization of valuable long-form content.

In our age of ‘information overload,' it's no surprise that platforms like Google+ and Percolate are stepping up to streamline and facilitate social media/content publishing, and are quickly gaining interest and participation. But content is, of course, a very broad term. One could argue that video is consumed and discussed differently than a written piece. As well, the current conversation indicates that short-form vs. long-form content adhere to different consumption patterns — with analytical, probing or entertaining long-form pieces sadly taking a backseat at a time when we read off of increasingly small screens, on the move, and with little time to spare.

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