menu

Grant McCracken: Google+ Late But With Advantage Of Being New

Grant McCracken: Google+ Late But With Advantage Of Being New
technology

During the Google+ frenzy, Facebook and Twitter take the back burner, and maybe rightly so.

Caroline Ku
  • 13 july 2011

 

Ooph.  To be standing in the intersection, when the new comes roaring through.  My hat, pipe and papers all went flying.

I finally, belatedly, got my invitation to Google + and I have been fiddling with it.

On first glance, it feels like an elegant restatement of the social media proposition.

Indeed, it so simplifies and clarifies that it may actually claim a “late adopter” advantage, forcing on Facebook and Twitter what Veblen once called “the penalty of taking the lead.”

The fun of being on Google+ as the moment is that it is filled with people doing “edge finding,” trying to figure it what it is, how it works, what you can make it do.

Please come find me there.  And if you need an invitation, send me an email at grant27@gmail.com.  (But I think by this time the gates may be open, no invitation required.)

(Continue reading here.)

[Republished with kind permission from Grant McCracken’s anthropology and economics blog, Cultureby.]

Grant McCracken is a trained anthropologist who has studied American culture and business for 25 years. He has worked for many corporate clients including Coca-Cola, Ikea, Kimberly Clark, and Diageo. He is the author of two volumes of Culture and Consumptions, and is set to publish a book called Chief Cultur Office with Basic Books this fall. This new book will focus on how culture no creates so much opportunity and danger for corporations. Learn more about Grant McCracken.

 

+#technology
+coca-cola
+consumer goods
+culture
+Culture
+Entertainment
+Facebook
+financial services
+Google
+google plus
+Grant McCracken
+Media & Publishing
+retail
+Social Media
+technology
+work
Trending

Capsule Is Reimagining The Pharmacy As A Patient-First Experience

Health
Guides
Debriefs
Brand Development june 23, 2017
Gaming & Play june 23, 2017
No search results found.