New mobile app gives an instant price comparison between 60 London wide fleets.

The PSFK research team in London recently spent time testing a new app to order cabs. After traveling for some of the most menial tasks (Collecting dry cleaning, lift to the pub, running kids to playdates), they started to look at the numbers. Kabbee gives an instant price comparison between 60 London wide fleets.

Users can book and pay online or through a app which means no stops at the ATM. They get a guaranteed arrival time and notifications through the app and by eMail. The journeys comparisons with our team's normal cab firm show massive savings: £33 to get to Heathrow from Central London instead of £65. £17.90 to the west end from Highgate instead of £22.30. With budgets stretched and no loss in service when trialing Kabbee seemed a bit of a no brainer.

READ THIS ARTICLE FOR $15
$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in