Artist-designer Laurie Rosenwald shares her thoughts on creating chaos, the invention of Velcro and the futility of trying to be creative.

Artist-designer Laurie Rosenwald was one of the surprise speakers at PSFK Conference NYC 2011. She gave the audience an update on what she's been working on since her appearance at our 2007 conference.

Some bits from her talk:

Her workshops on making mistakes and creating chaos on purpose The invention of Velcro and the futility of trying to be creative Her latest project on animations that illustrate the diary entries of David Sedaris


PSFK provides access to this article and every report, case-study, interview, and analysis that we publish for our members. PSFK Professional Membership also unlocks accessto unlimited customized research assistance and our database of over 100,000 insights on innovation trendspanning across eight industry sectors—from culture and brand to retail and customer experience.
Already a members? Log in