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Ironic Fotolia Stock Photo Campaign Uses No Images [Pics]

Ironic Fotolia Stock Photo Campaign Uses No Images [Pics]
Advertising

The #1 stock photo company in Europe used creative print ads that contained no photos.

Emma Hutchings
  • 17 august 2011

Fotolia‘s creative “#1 in Europe” campaign by ad agency MacLaren McCann includes print ads featuring long and bold blocks of text. With no images or bright colours, only sarcastic and clever sentences, they delivered the message to a global audience that Fotolia is Europe’s number one stock photography company.

Fotolia

+advertising
+Culture
+Design
+Europe
+print advertising
+stock photography
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