Grocery retailer Whole Foods Market conducted an internal proof of concept using the Digby In-Store Mobile Module to engage customers through the retailer’s own mobile app with targeted deals and recommendations based off their location and activity within their store.

Grocery retailer Whole Foods Market conducted an internal proof of concept using the Digby In-Store Mobile Module to engage customers through the retailer’s own mobile app with targeted deals and recommendations based off their location and activity within their store. Through mobile check-ins, product barcode scans and promotional QR codes, shoppers garner additional product information, while retailers track these activities and respond with relevant discounts and suggestions in real-time.

READ THIS ARTICLE FOR $15
$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in