The executive chairman spoke at this year's Edinburgh International Television Festival.

Google’s executive chairman, Eric Schmidt, was the keynote speaker at the 2011 Edinburgh Internative Television Festival in the UK, delivering the annual MacTaggart lecture. This article from The Guardian examines the impact of his speech and what the television industry thought about it. They describe his lecture as carefully crafted and say it was designed to boost Google’s intellectual credibility while giving depth to the debate around technology firms’ role in the media industry’s future. One point Schmidt tried to make to TV executives was that Google hadn’t stolen the market share from broadcasters:

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