Innocent Heads To Spain After Successful Trial [Headlines]

Innocent Heads To Spain After Successful Trial [Headlines]

Innocent Drinks will enter the Spanish market based on a successful trial in Spain's major cities.

Amelia Riley Swan
  • 6 september 2011

The company’s smoothies will initially be stocked in 73 Starbucks outlets and 25 convenience stores owned by Grupo Vips, a Spanish restaurant and retail operator.

Innocent co-founder Richard Reed said the move is part of a plan to increase the company’s sales across Europe.

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