Luxury Hotels’ New Ad Campaigns Market Memories

Luxury Hotels’ New Ad Campaigns Market Memories
Advertising

The Ritz-Carlton and the Orient-Express have new campaigns which place value in experiences rather than material possessions.

Emma Hutchings
  • 15 september 2011

To reflect the current economic climate, luxury hotels are adapting their advertising campaigns to place more importance in the memories that great holidays leave you with, rather than all of the products and services you can buy.

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