New Book By Mother London Brings The Alphabet To Life

New Book By Mother London Brings The Alphabet To Life
Advertising

Operation Alphabet created by the ad agency, is an interactive way for kids to learn, and part of a larger agency publishing project.

Plus Aziz
  • 19 september 2011

Operation Alphabet aims to bring the alphabet to life for kids. Using voice-activation technology, the book enables kids to ask questions and deepen their interactivity with the letters to create a more enjoyable and entertaining experience. It was written by Al MacCuish and Art Directed by Jim Bletsas, both of whom are employees at Mother. According to company partner, Andy Medd:

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