In Brief

We invite PSFK readers to join our community of experts and knowledge sharers.

Today we announce the latest release of the PurpleList. The PurpleList is a site created to bridge PSFK readers with each other and to organizations.

We realized a while ago that there is a need for connecting readers to each other plus brands and agencies to these experts too. The system has been rebuilt around the idea that PurpleList members can be contacted for research purposes.

Everyone we speak to seems to like the idea behind the PurpleList but in reality the last few iterations seemed to stumble – possibly on UI design, possibly on membership size, possibly on functionality.

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