This Week In Brand Strategy and Marketing
PSFK curates some of the brand strategy, digital and creative advertising news catching our attention this week.
Here is a look at some standout business strategy, brand-building and communications stories that caught our attention last week.
Discussions Shaping Brand Strategy, Creativity & InnovationEmbracing Complexity: Harvard Business Review Integrated Loyalty: Three Cycles Fringe Planning (on the role of Innovation or Invention Planning) Is There a Tipping Point for Human Intellectual Evolution? For Brands, Being Human in the New Black Open Up Your Ears and Close Your Mouth On the Importance of Being ‘Ridiculously Transparent‘ Do Happier People Work Harder? Gandhi’s Top 10 Fundamentals for Changing the World Why Keeping Up with RSS Can Be Poisonous to Productivity, Sanity The Creativity of Anger Study Finds Anti-Creativity Bias
Notable Ideas: New Products, Platforms, Projects and Services