Nottingham Trent University has revealed some early research into what it calls Game Transfer Phenomena – the habit of taking game experiences into the real world. Predictably, tabloid reports have been rather sensationalist.
“Gamers can’t tell real-world from fantasy,” screamed the headline in the Metro on Wednesday morning. Dr Mark Griffiths, who heads up Nottingham Trent University’s International Gaming Research Unit, must have slumped back in his chair with incredulous horror when he read that.
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