iPad newspaper attracts just a sixth of the number News Corp chief said it needs to break even.

 

This article titled “Rupert Murdoch's the Daily has 80,000 paying subscribers” was written by Josh Halliday, for guardian.co.uk on Monday 3rd October 2011 10.15 UTC

Rupert Murdoch's iPad-only newspaper the Daily has 80,000 paying subscribers – a sixth of the number he said the publication needs to break even – the publisher revealed on Monday.

Greg Clayman told US website AdAge that the Daily has 120,000 weekly readers on average, with 80,000 people paying either 99¢ a week or $39.99 a year to read the digital paper since its launch in February.

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