American Airlines Promotes First Class Travel With Kevin Spacey

American Airlines Promotes First Class Travel With Kevin Spacey
Advertising

The airline highlights the "philosophy of understanding the individual flyer" in a new ad campaign featuring the Oscar-winning actor.

Alice Chan
  • 14 november 2011

American Airlines launched its first-class travel campaign featuring actor Kevin Spacey. The video, dubbed “The Individual,” shows Spacey playing three unique characters — a slick designer, a creative screen writer, and a Malibu family man —  while promoting American Airlines’ new approach to customer service. According to a press release, this campaign,

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