Detailed Study Reveals That Consumers Are Dissatisfied [Headlines]

Detailed Study Reveals That Consumers Are Dissatisfied [Headlines]

44% feel worse off in 2011 than they did in 2010, and many are changing food and beverage habits to make ends meet, among other conclusions.

Liz Walsh
  • 11 november 2011

An American study found, among other things about consumers, that 44% are feeling worse off economically this year than last year, and that many are changing daily habits to survive financially. As a result, simplification and conservation themes are evolving in food and beverage behaviors, and self-service and conservation are themes present in healthcare and beauty. Further, the Internet is playing an increasing role in money-saving strategies. Symphony IRI Group.

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