The largest online retailer launches its first store in London where shoppers can browse and pay for items using QR codes.

eBay announced plans to open its first physical store located in London next month. The shop will feature display models of the shopping site’s 200 most popular items, all embedded with QR codes to allow shoppers to instantly find the item online. With eight computer terminals, users can also browse the website and purchase items online. eBay launched similar projects in the U.S., in which customers shopped in temporary stores using the eBay RedLaser mobile app. The eBay store will be on Dean Street, a famous Soho-street wedged between Carnaby Street and shopping-central Oxford Street and will open on December 1 and run until December 5. eBay

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