The PSFK consulting team has noticed that as social media becomes more mainstream, it is becoming an integral aspect of gaming by making new experiences possible.
One company operating in this space is Tweetland–a company that has created a game using experiences reported on Twitter to create in-game content. ‘TweetLand' is the first videogame in the world that plays with reality by factoring in real life experiences from people all over the world using Twitter messages to create content inside the game that will affect gameplay. Some events affect the game to help the player, while other events provide challenges and difficult situations that the player will have to confront. For example, if a user in New York reports a traffic accident on Twitter, the gameplay may reflect that event, turning the tweets of the real world into events in the virtual world. PSFK spoke to the founders of TweetLand about their game.
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