Furniture Maker’s Design Heritage Show Created As An Affordable Traveling Showroom [Pics]
Popup stores from fashion retailers inspire Moroso to promote their furniture in a new way.
Italian furniture maker Moroso recently debuted a new mobile exhibition to celebrate the company’s 60-year history. The story is told through a graphically represented timeline and a collection of furniture pieces currently in production which span the company’s more recent history. The idea to create the show which will travel across North America over the next year came from George Kordaris, CEO of Moroso USA.