Gin Brand Invites Consumers To Redesign Its Bottle For A Special Edition

Gin Brand Invites Consumers To Redesign Its Bottle For A Special Edition
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Beefeater hosts a design competition in Sweden to create new packaging and a signature cocktail.

Emma Hutchings
  • 15 november 2011

For the launch of a special edition of Beefeater London Dry Gin in Sweden, Beefeater is inviting Swedish consumers to express their creativity and love for London by entering a competition for the new Beefeater bottle. The Stockholm-London creative challenge contains two categories: design and cocktail.

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