Hyundai Commissions Videos To Showcase The Creative Thought Process

Hyundai Commissions Videos To Showcase The Creative Thought Process
technology

The car company's digital campaign 'New Thinkers Index' brings together actors, musicians and sports personalities.

Emma Hutchings
  • 14 november 2011

Hyundai has launched an interactive digital campaign developed out of its brand positioning: “New thinking, new possibilities”. As well as an online ‘New Thinkers Index‘, the company has commissioned 22 four-minute videos from actors, musicians, artists and personalities to highlight creative thinking.

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