Keep It Simple: For Brands, Less Is More On Facebook Mobile [Headlines]
A study found that users are more likely to be drawn to text and image posts rather than video, flash, and apps when on their phone.
A study found that posts with fewer than 70 characters on Facebook mobile were more likely to attract ‘likes.’ Overall, mobile ‘likes’ have seen 6% increase in the past three months. Media Post.
To move beyond novelty activations and one-time gimmicks, PSFK equips marketers with the insights, templates and analytics to develop high-reach campaigns that meet consumers in the moment, collect and build upon experiential data, and build scale through content creation.
Wearable X CEO Billie Whitehouse spoke to PSFK 2017 about designing wearables for all five senses and maintaining a sense of humor