Nokia To Launch Lumia Smartphones With Multimedia Lightshow

Nokia To Launch Lumia Smartphones With Multimedia Lightshow
technology

The telecommunications company embarks on an ambitious promotional event on one of London's iconic skyscrapers featuring music by DJ deadmau5.

Don Michael Acelar De Leon
  • 16 november 2011

Urban landscapes all over the world are now being used as the setting for creative multidimensional light and sound presentations to launch new products and services. Joining the pantheon of large-scale lightshow presenters is multinational telecommunications giant Nokia, which plans to turn London’s famous Millbank Tower into a 387-foot video wall as it launches the new Nokia Lumia 800 with Windows smartphone range on the evening of November 28th.

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