Old Navy Incentivizes In-Store Shopping With App Partnership

Old Navy Incentivizes In-Store Shopping With App Partnership
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Shopkick is designed to attract more foot traffic to stores by offering consumers rewards points for their visits.

Emma Hutchings
  • 11 november 2011

Old Navy has become the latest retail partner of mobile shopping start-up Shopkick, whose iPhone and Android app interacts with technology in stores to offer rewards points called ‘kicks’ to shoppers just for walking in.

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