Packaging & Procedures For Online Purchases Designed To Enhance The Unboxing Experience

Packaging & Procedures For Online Purchases Designed To Enhance The Unboxing Experience
technology

Retailers such as Crate & Barrel, Anthropologie and Neiman Marcus boost their brands by thinking inside the box.

Emma Hutchings
  • 23 november 2011

Retailers are thinking more about the packaging materials and procedures for web orders as the number of consumers shopping online increases. Brands want to enhance the experience by wowing consumers when their order arrives and they open up the box.

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