Legions of unsophisticated marketers.. invest a lot in hoopla, spin and hype to get strangers to notice them...

Legions of unsophisticated marketers.. invest a lot in hoopla, spin and hype to get strangers to notice them (once), making the cost of a connection high, and then, once they borrow a little attention, they put everything into a one shot transaction, which few people engage in, and those that do create little value, because the permission asset is then discarded. Seth Godin

PREMIUM SUBSCRIPTION CONTENT
This content is available for Premium Subscribers only.
Already a subscriber? Log in