Shoppers Scan QR Codes Embedded On Holographic Greeters

Shoppers Scan QR Codes Embedded On Holographic Greeters
technology

The holographic greeter is taken to the next level with the incorporation of QR codes to deliver a complete immersion experience for consumers.

Alice Chan
  • 17 november 2011

Marketing Ad Group’s holographic greeter is a high-tech communications platform that serves up in-store information and personal greetings, marking a possible future for advertising and promotion. The company has taken this technology to a new level by embedding QR codes in the holographic message, allowing smartphone users to further engage with the advertiser’s message. By using simple color coded QR Codes, the Greeter can convey any message — from simple contact information, reservations or directions, to special discounts and offers. Bill Barrett, Product Development Manager with Marketing Ad Group, elaborates on the adaptability of the technology:

Access this article for free
Fill in your email below and you'll gain access to this article while also receiving a number of membership features as part of a special 30-day trial.
*Already a member? Log in here

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.