65% Of Mobile Hotels Bookings Are Same-Day [Headlines]

65% Of Mobile Hotels Bookings Are Same-Day [Headlines]
Hotels, Hospitality & Travel

Orbitz, the online travel retailer, has released numbers that prove our hyper-connected world is changing the way that we take vacations.

Dory Carr-Harris, PSFK
  • 14 december 2011

Mobile media is fundamentally changing the way people acquire some services — especially travel.

In relaunching its mobile Web site this week, travel retailer Orbitz followed its users’ lead. “The main statistic driving this is that 65% of mobile customers on Orbitz are booking hotels for the same day,” says Chris Brown, vice president, product at Orbitz. At the desktop site, only 14% of hotel bookings are for the same day. MediaPost

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