The car companies are joining forces to create lithium-ion batteries for future models and other environmentally-friendly technology.

In addition to working on lithium-ion batteries for green-friendly cars with Toyota, BMW will be providing the car company with diesel engines in Europe by 2014. BusinessInsider.

READ THIS ARTICLE FOR $15
$15 provides access to this article and every case-study, interview, and analysis piece that we publish for the next 30 days. Our Premium Subscription also provides access to a database of over 100,000 articles on innovation in brand, customer, and retail experience.
Already a subscriber? Log in