Craft Vodka Brand Hosts Ongoing Creative Series To Celebrate People’s Passions
Karlsson's Gold Vodka announces an open US call for creative ideas as part of its UNFILTERED collaborative series supporting artists and artisans.
Karlsson’s Gold Vodka is engaging with consumers and artists by launching UNFILTERED, a series that helps participants realize their creative ideas. Labouring under the belief that “great ideas (and vodka) should be left unfiltered,” the brand has announced an open call in the US for passion projects that celebrate craft, heritage and creative vision. Karlsson’s will chose the best submissions to be featured on their website, where a voting public will chose which ideas they want to see realized. Launching in early 2012, the first UNFILTERED projects will be curated with Rich Brilliant Willing, Sight Unseen and the American Design Club.