Dutch Retailer Selects Androgynous Male Model To Demonstrate The Success Of Their Push-up Bra [Pics]

Dutch Retailer Selects Androgynous Male Model To Demonstrate The Success Of Their Push-up Bra [Pics]
Advertising

HEMA's new lingerie ad campaign features Andrej Pejic with an impressive cleavage.

Emma Hutchings
  • 15 december 2011

The male supermodel Andrej Pejic features in a new poster campaign for retail chain HEMA in the Netherlands. Wearing their Mega Push-up Bra underneath dresses and a top, the 20 year old Australian-raised Pejic (who has appeared in male and female campaigns for major fashion houses including Jean-Paul Gaultier) looks very feminine.

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