German News Site Highlights The Importance Of Second-By-Second Updates [Gallery]

German News Site Highlights The Importance Of Second-By-Second Updates [Gallery]
Advertising

Stern showcases a series of print ads to emphasize on capturing action as they happen.

Yi Chen
  • 9 december 2011


Stern is running a series of print ads as part of its ‘Updated Every Second’ campaign. The weekly German news magazine hopes to promote its online content to its 7.8 million readers. The four ads include combining two pictures that were taken one after another to convey the importance of capturing real-time action. The print ads feature a stone thrower, a model falling over, a soldier kicking down a door and streaker being tackled by security.

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