GOOD & Fiat Offer 100 Trends Driving The Future
14 December, 2011
Piers Fawkes, PSFK
In Brief
Publisher works with auto brand to create fun, thought starters that should get your motor running.
The publishers GOOD have partnered with auto brand Fiat to provide people with a hundred bite-size trends that are ‘driving the future.’ Built to promote the Fiat 500, run around Sharing, Doing, Little, Personalization and Multi-tasking – which we guess fit the car model’s brand image pretty well too. The ideas in each section are fun, thought starters that, erm, should get your motor running…
The GOOD 100