Heineken Facebook App Helps People Disguise BeerTender Purchase As Holiday Gift-Giving [Video]

Heineken Facebook App Helps People Disguise BeerTender Purchase As Holiday Gift-Giving [Video]
technology

BeerFriender matches two people who want to buy the product for themselves so they can pretend it's a Christmas present.

Emma Hutchings
  • 7 december 2011

Heineken‘s social media app ‘BeerFriender’ for Facebook, promotes its BeerTender product and offers to facilitate the purchase for those who feel guilty about buying it for themselves.

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