In Brief

Has the tablet become the retail medium of choice for consumers this festive season?

This holiday season, tablet owners are more likely to feel indulgent and generous than consumers who don’t own tablets, according to a survey commissioned by zmags. The study reports that 87% of tablet owners are browsing and purchasing their holiday gifts through their tablets, 50% of which lazily (but understandably) prefer the couch when it’s time to go shopping. The Next Web

This content is available for Basic and Pro Members.
Already a member, log in