Social media agency Carrot Creative has created a simple holiday site that pulls photos from the app and displays them on a wintry landscape.

Using public posts from the ever-popular photo sharing app Instagram, New York social media agency Carrot Creative has set up a site for ‘instant’ holiday cheer. Over an animated background of a snowy rural night complete with a snowman and Christmas tree fall large snowflakes made from Instagram photos tagged with holiday hashtags like #Noel, #Christmas, #Hanukkah and #festivus.

It’s a simple and elegant way for a digital agency to celebrate the holidays and to showcase the festive creations of Instagram users while demonstrating another creative use of all the data that social media produces. Below are some of the photos featured in snowflakes on the site.

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