Kraft Challenges Facebook Users To Take Two Minutes To Fight Hunger

Kraft Challenges Facebook Users To Take Two Minutes To Fight Hunger
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The American food and beverage company's Facebook campaign has generated over 10 million donations to help combat hunger in the United States.

Don Michael Acelar De Leon
  • 5 december 2011

American food and beverage company Kraft Foods takes their corporate social responsibility efforts to the realm of social networking by launching a Facebook page named “Kraft Fight Hunger,” a campaign that aims to donate the equivalent of as much as 4 million meals via online and mobile activities, in line with Kraft’s bigger goal of providing 25 million meals to Feeding America.

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