The Macro Cell Lens Band straps onto any smartphone camera to produce stunning detail shots.

The Macro Cell Lens Band is a strap-on macro lens that fits over a user's smartphone camera allowing them to shoot incredibly detailed (and occasionally uncomfortable) close-up shots of any doodad, thingamajig, ant's face or eyeball they deem worthy of taking up precious phone memory.

The product's design is ingenious in its simplicity for it's really no more than a super-durable rubberband with a plastic lens stuck in in the middle. Users need only strap-on the rubberband so that the embedded macro lens is positioned over their smartphone's lens and will then be able to shoot the tiniest details. When not in use, the band can be worn around the wrist or wrapped around a credit card and put in your wallet for safe keeping.

PSFK provides access to this article and every report, case-study, interview, and analysis that we publish for our members. PSFK Professional Membership also unlocks accessto unlimited customized research assistance and our database of over 100,000 insights on innovation trendspanning across eight industry sectors—from culture and brand to retail and customer experience.
Already a members? Log in