Ralph Lauren’s Animated Greeting Cards Are Customizable & Shoppable

Ralph Lauren’s Animated Greeting Cards Are Customizable & Shoppable

The holiday e-cards spell out messages with models holding letters, while the clothes they wear are listed underneath.

Emma Hutchings
  • 7 december 2011

Clothing company Ralph Lauren‘s Rugby line is inviting users to create animated greeting cards in the style of its online catalog. The website’s creative feature is customizable, allowing users to share their own holiday message composed of animated images of models holding the letters. The clothing worn by each model is listed beneath their picture along with the price and you can click to purchase it.

Access this article for free
Fill in your email below and you'll gain access to this article while also receiving a number of membership features as part of a special 30-day trial.
*Already a member? Log in here

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.