Round-Up: Insightful Ideas From Our ‘Gaming For Good' Salon
Former Vice President Al Gore, Alex Bogusky and Aaron Dignan discuss various gaming concepts at PSFK's live event this past Friday that rise to the challenge of climate change.
PSFK hosted a very exciting event last Friday. Our Gaming For Good salon focused on how game mechanics can encourage constructive actions to tackle difficult or challenging problem — in this case Climate Change — to make them fun. Alongside The Climate Reality Project, an events-based organization that targets people denying the reality of climate change, we collected and evaluated strategic concepts from creative agencies all over the world, based on concepts from our Future Of Gaming report that leverage games as a cultural force of change. In a statement by President and CEO of The Climate Reality Project, Maggie L. Fox said: