Santa Sends Personalized Greetings Via YouTube And Twitter
A mobile company brings holiday cheer with a personalized Santa videos through Twitter.
European telecommunications company — Telefónica 02 has developed a campaign that enables its Twitter followers to tweet Santa Claus via the hashtag #O2santa. Followers can tweet him a message that they’d like read out, and Santa will create personal video clips in response. Afterwards, users can share and alert their friends and family by retweeting or emailing the link to the video. Alex Pearmain, head of social media at 02, said in a statement: