The brand continues to support the arts and music scenes, with a focus on content over product marketing.

Scion Audio Visual, the division that supports art, music, film and lifestyle in the US, has launched a series of webisodes called ‘Prince Paul’s Adventurous Musical Journey.’ They follow the Grammy award-winning producer Prince Paul, along with hip hop partners Mr. Dead and Soce, as he visits different cities in search of underground music, rare styles and artist’s creative processes.

Episode 1 features the trio chatting to beat-makers and DJs in New York and hitting the clubs to see them in action:

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