Time Spent On Phones Now Exceeds That Spent Reading Newspapers And Magazines [Headlines]

Time Spent On Phones Now Exceeds That Spent Reading Newspapers And Magazines [Headlines]

People becoming more and more attached to their mobile devices at the expense of other media.

Dory Carr-Harris, PSFK
  • 14 december 2011

Time spent on mobile phones per day on average increased 30% in 2011 to an hour and 5 minutes, easily more than the combined 44 minutes devoted to print magazines and newspapers combined, according to a new eMarketer estimate. Last year, time spent on mobile by U.S. adults was equal to the amount spent on print publications, at 50 minutes. MediaPost

Access this article for free
Fill in your email below and you'll gain access to this article while also receiving a number of membership features as part of a special 30-day trial.
*Already a member? Log in here

Learn About Our Membership Services

Need Research Help?
As a member you can ask us any research questions and get complimentary research assistance with a 4-day turnaround. Reports inclde stats, quotes, and best-inclass examples on research topics.
Remain Informed & Strategic
We publish several trends reports each month. By becoming a member you will have access to over 100 existing reports, plus a growing catalog of deep topical analysis and debrief-style reports so you always remain in the know.
See Trends Come To Life
Meet your peers and immerse yourself in monthly trend and innovation webinars and discounted conferences.
No search results found.